You are currently browsing the monthly archive for January 2009.
I love it when phrases and terms that didn’t exist before show up on google’s radar, and so it is recently with the new stimulus package coming out of DC. If you are standing at the ready, shovel in hand, then you are probably going to be the recepient of money from the Federal Government – good for you! So, how will we find you? The answer is this simple little term that showed up last fall – “Shovel Ready”. 
Word Spy has a citation listed back in 1995, but given the trend of search and news volume. It is obviously something that is new on the scene.
So what? Well, the thing that is interesting to me is that there is something to be learned from this. Popular jargon translates into search terms. Yes We Can, rod blagojevich, Bernie Madoff, blackberry storm are all examples of how new terms, new search terms can come into existence from nowhere. In the event that this new jargon is going to affect your business, you need to be ready for it and be ready to defend your search position as user behaviors and search patterns change.
“Bravery is being the only one who knows you’re afraid. ~Franklin P. Jones from Copy Blogger
“Yes” – 59 state senators from Illinois regarding should Rod Blagojevich be impeeched.
“Amazon gives market a late holiday present.” from Market Watch … boy I hope Amazon’s outlook is on the right path.
I became a big supporter recently of T.Boone Pickens and joined the army. If you haven’t joined, it is time to do so now. http://www.pickensplan.com/theplan/
Regardless of your views (political, religous, or otherwise) there is no question that our inability to support our country from an energy production perspective is a real issue. We go to war over energy and natural resources and we need to make sure that we don’t end up in a similar conflict of interest as we have been in for the last 8 years plus.
With the annoucement that gmail will be available offline, I found myself looking at what else is available with Google Gears. WOW. Docs are available, Picassa, and other apps such as Word Press etc. When you lay Android on top of Google Chrome with Gears it is very easy to see that Google will soon replace Microsoft as the dominant provider of “virtual based services”. There are still two missing apps that are critical in order for Google to win over the ‘business population’: Tasks and a Robust Spreadsheet program. I am a data hound and require pivot tables. I can’t keep everything straight in my head and use outlook’s tasks not as a crutch, but a wheelchair. There is no doubt that the collective at the google plex is working on both of these apps, and I for one am anxiously awaiting for their release!
